2017 NAIS Annual Conference

2017 NAIS Annual Conference

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Take time to explore the theme, Make Your Mission Matter: From Vision to Values. Learn from your colleagues as you examine not only your school’s mission but also your personal vision. Discover how we can honor our values, be attentive to the complexities of the present, and look forward to a courageous vision for the future of our schools and our students.

01
Critical Collaboration: How to Develop
Successful Admission and Marketing
Partnerships
Stacy Jagodowski
02
Chess with the Press … or Seven Tips for Crisis
Communications
Robert Movradinov; Melinda
Bihn
03
Mapping the Change From an Operational to a
Strategic/Generative Board
David Michelman;
MC Ragsdale
04
Back From the Brink: Use Your Mission to
Transform Enrollment, Governance, and
Fundraising
Robert Whelan; Pete Moore; Judith
Arnstein; Wendy Weil
05
You Can’t Get Strategic Unless You Get Strategic
Veronica Codrington-Cazeau; Robert Greene
06
Enough Is Enough: Student Discipline and
Expulsion (What Holds Up in Court?)
Candice
Pinares-Bae; Helena Levine
07
Walking the Tightrope: Balancing Effective
Communication with Privacy Laws
Linda Adler;
Dan Glass
08
School as Launch Pad: How Start-Up Schools
Are Creating Impact and Change in Education
Jim Eagen; Alex Ragone
09
Evolving Expectations of School Responses to
Student-on-Student Sexual Assaults
Linda
Johnson; Maureen Ferris; Eric Seaborg; Sandy Lish
10
Embedding an International Student Program
into the Fabric of Your School Culture
Brenda Vishanoff; Kori Hocket
11
Does Your Market Value Your Values? Aligning
Your School’s Brand With Its Identity
Tiffany
Hendryx; Sharon Klein
12
Planning a Capital Campaign: Are Your
Trustees Ready to Take the Lead?
Helen Colson;
Anne Seltzer
13
Healthy Head of School Transitions for Small
Schools
Jeffrey Barclay; Amy Panitz,; Fanning
Hearon; Fran Bisselle
14
How to Find and Keep an Exceptional Board
Chair (or Mentor a Poor One)
John Littleford
15
Thriving or Barely Surviving? Strategies for
School Board Success
David Schriver
16
Breaking the Mold: 21st Century Best
Practices for Women Leaders
Amada Torres;
Susan Feibelman; Gillian Goodman; Tekakwitha
Pernambuco-Wise; Laura Blackburn Reed
17
Drug and Alcohol Programs: What’s Legal,
What’s Not, What’s Hot?
Suzanne Bogdan;
Jayme Karolyi
18
Technology at Your Service: Building a
Mission-Driven Technology Department
Sarah
Hanawald; Jennifer Carey; Kelsey Vrooman
19
Eyes Wide Open: Fearless Institutional Risk
Management
Debra Wilson; Constance Neary
20
Engaging in Honest Conversations on Race
Through Storytelling
John Blumenstein; Kaliq
Hunter Simms
21
Featured Workshop with Charles Fadel
Charles Fadel
22
Expanding Enrollment by Identifying and
Converting Fence-Sitters
Beruria Novich; Brian
Doyle
23
Make New Friends But Keep the Old: Including
“Outside” Trustees on Your Board
Lynn
Friedman; Valaida Wise
24
(Almost) Everything You Need to Know About
Leading School Chang
e
Anne-Marie Balzano;
Scott Bauer….

Get Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.

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