David Shack – App Marketing Academy
GROW YOUR APP BUSINESS BIGGER, BETTER AND FASTER!
Get training, coaching and community from proven app founders who reveal how to grow downloads, retain users, monetize and how to build and sustain a mobile app business.
“We 5x downloads and revenue using some of the App Masters Academy strategies. This is the best place to keep updated about the app marketplace. You definitely can trust in Steve!”
– Marcos Palacios, Founder of FitKeeper
Your Instructor
Steve P. Young is an app marketing expert and founder of App Masters where they have helped clients 10X downloads and revenue. App Masters is known for their ASO and growth hacking strategies and have helped 29 different clients get featured by Apple.
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Course Curriculum
What’s Working Today! (Always updated with the latest strategies)
How to Use Copyright Keywords (7:11)
How to Guarantee Increase Keyword Rankings (5:45)
Million Dollar Pricing Pages (24:56)
App Store Optimization
Welcome (3:32)
Introduction (1:46)
Project Overview (0:45)
What is App Store Optimization (ASO)? (1:42)
ASO Factors (2:51)
ASO Strategies (1:26)
ASO Keyword Template (4:28)
Tools to Generate Keywords (10:56)
How to Use Search Ads to Find New Keywords (7:28)
Why You Should Use Two ASO Tools (Mobile Action & Sensor Tower) (13:41)
How to Double Your Keywords (Spanish-Mexico Trick) (11:58)
How to Get Keywords Data (5:45)
How to Pick the Right Keywords (iOS) (15:30)
How to Pick the Right Keywords (Google Play) (7:21)
Optimizing Beyond the Keywords (15:44)
How to Write An App Description That Converts (5:13)
How to Find Keyword Misspellings & Increase Downloads (10:53)
How to Use Copyright Keywords (7:11)
How to Guarantee Increase Keyword Rankings (5:45)
Watch Me Optimize: Simple Notes (27:54)
Black Hat ASO: How to Buy App Store Reviews (10:03)
How to Land an Apple Feature
How to Reach Out to Apple (43:57)
How to Create a Presentation for Apple (9:23)
How to Find an Apple App Store Manager Through LinkedIn (5:39)
How to Use LinkedIn Ads for an Apple Feature (13:27)
How to Get Massive Press for Your App or Company
How to Find Anyone’s Email Address in 2 Minutes (6:03)
How to Track Your Email Opens & Clicks (6:03)
How to Automatically Remember to Send Follow Up Emails (7:08)
How to Reduce the Time You Spend Emailing Reporters (6:50)
The Problem with Getting a Reporter’s Attention (1:49)
The #1 Way to Get Press Coverage (6:30)
How to Use the Founder as the Story of Your Launch (1:56)
How to Come Up With Your Unique Selling Point (2:47)
Use The “First Look” Approach (4:34)
7 Things to Include in Your Press Outreach Email (16:37)
How to Follow Up with a Journalist (5:15)
How to Find Influencers & Get Them to Share Your Content (7:29)
How to Find The Most Shared Content & Key Influencers (9:30)
How to Get Free Publicity (10:57)
How to Best Leverage The Exclusive Strategy (3:02)
App Monetization & Retention
Million Dollar Pricing Pages
How to Soft Launch Your App
Soft Launch Promo (1:20)
Project Overview (7:56)
Why Soft Launch (12:16)
v0.999??? (1:35)
Soft Launch Goals (9:03)
Beta Users Online (6:27)
Beta Users Offline (3:43)
Soft Launch Countries (3:45)
More Testing (10:29)
Soft Launching on iOS (11:53)
Soft Launching on Google Play (4:41)
How to Leverage Soft Launch (5:19)
Revive an App or Let it Die (13:32)
Conclusion (2:19)
How to Launch on Product Hunt
Overview (1:38)
Project (1:19)
What is Product Hunt? (1:51)
Product Hunt Roles and Algorithm (4:26)
Tools and Resources to Help (12:11)
Things You Must Know Before Launching (3:35)
How to Come Up With Clever Taglines (3:59)
Pitching a Moderator (4:21)
Get immediately download David Shack – App Marketing Academy
Step by Step Guide on Launch Day (9:53)
ProductHuntPressEmail
ProductHuntModeratorPitch
ProductHuntResources
Guest Experts
GameDesign_KevinWolstenholme_Final (40:42)
alternate_marketplace (62:16)
Facebook_Targeting_hacks (46:14)
App-Performance-FINAL (76:53)
app-traffic-academy (28:41)
fun-run-formula (50:29)
fanbytes-snapchat (43:13)
cross-promotion-mark-johnson (48:21)
aso_professional (42:21)
global-market-josh-burns-FINAL (64:01)
reskinning-apps-yohann-taieb (43:12)
how-to-get-press-final (25:05)
app-video (43:49)