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Launch A YouTube Ad to Attract New Leads & Customers
Here’s What We’ll Create Together
In this workshop, YouTube ad expert Tom Breeze will show you exactly how to set up & position your video ads to score a constant stream of qualified leads AND how to scale your ads into winning, money-generating campaigns.
- Learn the 6 elements every winning video ad needs to get your audience’s attention, hold it, and convert them into buyers over and over again
- Use 3 fill-in-the-blank worksheets to set up your account, outline the perfect video, and audit your YouTube campaigns for the highest ROI possible
- Follow Tom’s step-by-step process for setting up a dashboard that accurately tracks every aspect of your video ad campaign that matters
- Determine exactly what your audience is searching for on YouTube to get your ads in prime position to generate better leads
- Leverage proven targeting techniques that put your video ad in front of your ideal customer—brand awareness NOT required
- Pull the right levers to support the growth of your campaigns, reach new prospects, and convert them to repeat buyers
By the time you’ve completed this workshop, you’ll have deployed 2 expertly-targeted YouTube ad campaigns that convert an ice-cold audience to red-hot buyers of your product or service.
Breakdown
PART 1
Choose Your Moment
Learn how to get your ads in front of the right viewers by determining what your audience is searching for, and honing your keywords and setting your targeting to hit the right people at the right time.
PART 2
Create The Perfect Video Ad
Tom Breeze will take you through his 6 tried-and-true steps to create a video ad from start to finish and come out with not one, but TWO completed YouTube ads that you can start running right away.
PART 3
Build Campaigns That Profit
Tom will also guide you through the process of finding your single most important metric to track (HINT: this separates the money-making winners from the losers), and teach you how to set up your budget so that you are paying the right amount to get the best ROI without putting in extra work down the road.
PART 4
Run Campaigns Like A Pro
You will go step-by-step through the process to set up, run, and more importantly track your campaigns with ease, so that you can start seeing success right away and KEEP seeing success as you scale your campaign.