Stone River eLearning – Become a Professional Logo Designer

While this course has been created with designers in mind, you do not need any previous design experience to complete is successfully. 

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Stone River eLearning – Become a Professional Logo Designer

A good logo makes a world of difference to a business. We’re exposed to branding, advertising and promotional messaging every second of every day. But a noticeable, attractive logo that stands out from the crowd can make your business stick in someone’s mind for longer than a fleeting moment. With the right design and placement, positive associations can form in a very short space of time; which means, basically, that logos are very important. This online logo design course will show you how to make yours count.

Step-by-Step Secrets to Designing Great Logos

Master the use of Adobe Photoshop and Illustrator for effective logo design
Explore the function of logos and why some work better than others
Discover the fundamental design principles behind great logos
Learn how to land clients and understand what they want from a design
Push your creative skills into an in-demand, specialised area

Combine Technical Skills with Creative Principles

While this course has been created with designers in mind, you do not need any previous design experience to complete is successfully. Small business owners, art students, prospective freelancers, or anyone looking to learn how to creative effective logos will be able to follow the material easily. A basic knowledge of Illustrator, Photoshop and design principles is helpful but not necessary.

This online course will lead you through the entire logo design workflow from to finish, using real world examples and step-by-step instructions. You’ll off with understanding the concept, functions and importance of logos. Next you’ll analyse some of the most recognised logos in the world and explore best practices and current trends in logo design. Plagiarism and copyright – very important topics for any creative job – are also covered at this stage.

Next you’ll take an in-depth look at the visual elements of a logo and two of the most important elements; typography and colour. Following that, the nitty gritty of the logo design process and graphics fundamentals will be covered, before the most challenging stage; getting to know how Photoshop and Illustrator work and actually creating your first logo using both.

By the end of this course you will not only have gained the design theory and creative know-how to come up with great logo designs, you’ll also have the technical skills needed to create them.

Tools Used

This course is taught using Adobe Photoshop and Adobe Illustrator, the two gold-standard software packages in the design industry. Photoshop is used for editing and manipulating images and photographs, while Illustrator is used to design graphics and visual elements. They have many similar features, so if you’re familiar with one, you’ll already have a good working knowledge of the other.

We guarantee that all our online courses will meet or exceed your expectations. If you are not 100% satisfied with a course – for any reason at all – simply request a full refund.

That’s our promise to you. We hate games, gimmicks and tricks as much as you do. We guarantee no hassles if you want a refund, so ahead and order with confidence. You have absolutely nothing to lose.

Sounds very interesting and complete for a future logo designer.

-Diane Jones

Its super informative and interesting. I remember things better by having lots of examples and seeing application.

-Nathaniel Green

Very clear on information.

-Fabian Sweed
Get ed now!

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Course Curriculum

Introduction

Welcome, Here’s What You’ll Learn (1:49)

Meet Your Instructor (1:13)

Course Requirements (2:06)

What You’ll Be Able To Accomplish With This Course (2:17)

Getting ed

Introduction To Getting ed (0:35)

An Introduction To Logo Design (4:12)

What Exactly Is A Logo? (14:15)

Why Do Logos Even Exist? What Is Their Purpose? (5:50)

Most Logos Are Meaningless (7:22)

Logos Identify Our Tribe (4:27)

A Metaphor For Logos (4:06)

Successful Logo Requirements (8:58)

Logos For Small Business (4:38)

A Brief History Of Logo Design (4:13)

Logo Fundamentals: Understanding The Basics

Introduction To Logo Fundamentals: Understanding The Basics (0:38)

Can Only Artists Design Great Logos? (10:04)

Why Small Business Needs Your Logo Design Skills (5:01)

Guidelines And Best Practices For Logo Design (11:17)

Analyzing Globally Recognizable Logos (9:25)

Trends In Logo Design (5:44)

Copying, Stealing…Plagiarism! (4:19)

Avoid The Cliche (12:26)

Why Bad Logos Don’t Work (9:24)

A Logo’s Visual Elements

Introduction To A Logo’s Visual Elements (0:33)

Organizing A Logo’s Visual Information (5:53)

Using Alignment Within Logos (9:09)

Using Whitespace To Your Advantage (5:25)

Creating Visual Interest With Movement (8:30)

The Power Of Typography

Introduction To The Power Of Typography (0:48)

Type-Only Logos (6:16)

Understanding Typeface Styles (4:54)

Get immediately download Stone River eLearning – Become a Professional Logo Designer

Typography Terminology (4:05)

Choosing A Typeface Hierarchy (3:59)

Forbidden Fonts! (3:36)

Font Resources (6:00)

Understanding Colour

Introduction To Understanding Colour (0:53)

How Colour Is Interpreted (10:02)

Brand Differentiation Via Color (4:36)

How Many Colours Should A Logo Have (3:51)

Understanding Color Spaces (5:45)

The Logo Design Process

Introduction To The Logo Design Process (0:37)

Step 1: Getting ed With Client Questions (9:51)

Step 2: Research And Information Gathering (4:44)

Step 3: Brainstorming Ideas (8:43)

Step 4: Moving To The Computer (5:13)

Step 5: Presenting Your Best Ideas (2:52)

Step 6: Final Logo Delivery (5:03)

Graphics Fundamentals

Introduction To Graphics Fundamentals (0:31)

Raster vs Vector Graphics (7:42)

Alternatives To Photoshop (1:57)

Alternatives To Illustrator (2:22)

How Does InDesign Fit Into All This? (1:55)

Adobe Illustrator Primer

Introduction To Adobe Illustrator Primer (0:40)

Getting ed With Illustrator (8:17)

Understanding Paths And Anchor Points (8:11)

AligningAnd Spacing Objects (5:48)

Grouping, Locking, Stacking, And Duplicating Objects (10:41)

Working With Color (9:09)

Building Colour Schemes And Palettes (6:32)

Illustrator Typography (6:31)

Advanced Typography Techniques (9:12)

Mastering The Pen Tool (19:29)

Adobe Photoshop Primer

Introduction To Adobe Photoshop Primer (0:37)

Getting ed With Photoshop (7:39)

Understanding Resolution And Resizing (5:58)

Using Photoshop Layers (8:00)

Creating And Modifying Selections (6:42)

Handling And Formatting Text (11:42)

Creating A Logo With Photoshop and Illustrator

Introduction To Creating A Logo With Photoshop and Illustrator (0:56)

Clean Up With Photoshop (5:05)

Automatically Converting Pixels To Vector Shapes (5:26)

Manually Tracing Pixels To Create Vector Shapes (9:03)

Ideas For Logo Variations (12:59)

Saving To Different File Formats From Illustrator (8:53)

Saving To Different File Formats From Photoshop (7:22)

Additional Resources

Introduction To Additional Resources (0:33)

Inspirational Resources For Logo Designers (5:28)

How Much Should You Charge? (5:57)

How To Find Clients (3:47)

Conclusion (1:08)

Get immediately download Stone River eLearning – Become a Professional Logo Designer

Frequently Asked Questions

When does the course and finish?
The course s now and never ends! It is a completely self-paced online course – you decide when you and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like – across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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Here’s What You’ll Get in Stone River eLearning – Become a Professional Logo Designer